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BRANDED CONTENT: Real Talk, with Rebtel

Your internet connection never sucks more than when you’re trying to make an international call. So a bunch of Swedes decided to do something about it. They made a new service that’s cheap like Skype, but actually good because it uses real phone lines. They called themselves Rebellious Telecom, Rebel for short. To get VICE viewers interested, we created a campaign that got real people to serve real talk.

MY ROLE: Senior Creative
AGENCY: Virtue
CCO: Tom Punch
ACD/Art Director: Matt Lucero
Art Director: Priyanka Pulijal
Production: VICE